Race Track Business Expo

Digital Throttle President, Bryan Robb Speaks at Race Track Business Expo

Bryan Robb, Digital Throttle President was a guest panelists at the 2022 Race Track Business Expo on Wednesday 12-7-2022. The day-long conference, hosted at the Indianapolis Convention Center prior to the 2022 Performance Racing Expo (PRI) is a popular gathering of motorsports track owners, race organizers, team owners and motorsports industry leaders.

Bryan spoke at the panel about how to grow revenue through digital monetization. His key point was to look beyond your own website traffic and create digital ad impressions by extending your social media, YouTube and email efforts. In his closing remarks, Bryan emphasized that track owners and racing promoters needed to see themselves as mini-agencies, helping their sponsors extend their own online advertising efforts through association with their sponsorships.

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Digital Throttle's Sean Finley Celebrates Milestone With Tennessee Knockout

September 23, 2025

Digital Throttle's Motorcycle Group President Sean Finley is also the co-creator of the longest running hard enduro competition in the United States - the Tennessee Knockout (TKO). Ran for its fifteenth year this August, TKO is a premiere stop for the world's best hard enduro athletes. It's also a regular stop for the domestic US Hard Enduro regulars as well as a regular stop on the FIM Hard Enduro calendar. The Red Bull-sponsored event consists of three days of racing at the iconic Trials Training Center in Sequatchie, Tennessee and includes multiple amateur classes as well as an intense and unique format for the world's top global competitors. It is also the first event of its kind to feature a dedicated electric motorcycle division that continues to grow in popularity. Finley's experience in event creation and promotion goes way back. He was instrumental in the acquisition and management of the indoor EnduroCross series in 2007, expanding the one-off event into a national series during his time as Publisher of Primedia/Source Interlink's motorcycle publications.